Ben & Jerry’s Free Cone Day is happening today and since 1979, it has been Ben & Jerry’s way of celebrating and thanking their fan for all their love and support.

On top of that, if you frequent Orchard for all your shopping needs, you will be pleased to know that Ben & Jerry’s has recently opened their first Flagship Scoop Shop in Southeast Asia at 313 Somerset Discovery Walk.

Ben & Jerry’s Flagship Scoop Shop will serve an exciting menu of 18 chunky, swirly, and euphoric ice cream flavours, alongside new shakes, sundaes, ice cream cakes, and a wider range of merchandise.

Staying true to providing fans the best possible ice cream made in the nicest possible way, Ben & Jerry’s is taking values-led sourcing local. Baked items like brownies and cookies and herbs like mint will be supplied by SCORE Bakery, which works to rehabilitate inmates through skills training, and social enterprise Edible Garden City, who are a group of urban farmers championing the Grow Your Own Food movement in land-scarce and import-dependent Singapore.

The new Flagship Scoop Shop will also be Ben & Jerry’s Community Action Hub where the company hopes to use fun and ice cream to inspire social involvement and progress locally.

A new Benefit Tuesday Night Programme, exclusive to the flagship, will run on a Tuesday every month, allowing various local welfare organisations to engage the public on their causes and during the 7-9pm event, Ben & Jerry’s will donate 20% of sales to feature social mission partners.

In addition, Ben & Jerry’s has partnered international food artist, Samantha Lee, to create a delicious Sundae that will celebrate Peace, Love & Ice Cream. Available only at the Flagship Scoop Shop until 31 August 2015, all proceeds will be donated to Ben & Jerry’s Benefit Tuesday Night partners!

“The Super Creative Sundae Conceptualised and Created by International Food Artist Samantha Lee in Collaboration with Ben & Jerry’s”

So what are you waiting for?

If you are craving for some ice cream and would like to do some good for the community, head down to Ben & Jerry’s Flagship Scoop Shop for Ben & Jerry’s Free Cone Day!

Also, to make the wait in line even more enjoyable, you can send some song requests via Facebook, Twitter or Instagram using the hashtag #FCDSG, and Ben & Jerry’s own radio station will play your favourite tunes while you wait in line. There will also be loads of games, goodies, and activities organised specially for you so be there and join in the fun!

Ben & Jerry’s Flagship Scoop Shop
313 @ Somerset
Level 1 Discovery Walk
Opening Hours: 11 am to 10pm


Melvin is an Entrepreneur, Life Coach, and Chinese Metaphysics Practitioner. He holds an EMBA and he is a passionate and engaging teacher, known for his unique combination of science, research, and spirituality.

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