Planning an event is a great opportunity to bring together ideas that can help you promote a product, entertain an audience, and grow your brand. Whether it’s for business purposes or a charity fundraising event, you’ll want to make it such that all attendees leave with long-lasting memories. Here you can find some great tips to help you pull off a successful event that will leave everyone talking about it for years to come.
Setting is Everything
When attending an event, one of the first things you’ll notice and most likely remember long afterwards is the setting. Great events are ones that use the environment setting to their advantage and fill it with talking points and great features. This can be as simple as the style and colours of the furniture used, to more stand out event pieces such as an inflatable planet with your logo or event theme, banners, photo booths and much more. Attention to detail here can elevate an event, so if you are following a theme such as a beach setting or outer space, for example, you can choose specific pieces to bring the setting alive. Authenticity will help emerge your guests into the setting.
Go Above and Beyond with Catering
Depending on the length of your event and its purpose, you will want to consider taking the catering options up a notch and provide food and drink that wows. Research into catering and see what’s available as you should be able to find suitable options that fit in with your theme perfectly. Whether you are going for elegant and sophisticated or a much more informal outdoor event, you can match the cuisine exactly. You’ll want to plan this as early as possible before your event so you can ensure numbers and dietary requirements can be catered for.
Brand Your Event
The branding of your event can ensure that it stays fresh in the mind of those who see it. As part of the marketing for your event, you’ll want to consider creating a logo and naming the event, producing a website or Facebook event page. The more people that see it and interact with the branding can help promote your event and start generating buzz around it. You can then start to reveal through social channels certain aspects of your event plans through image or video posts, building the buzz in the weeks and months before.
Guest Speakers & Entertainment
Your event can be more than just a gathering of like-minded individuals to network and mingle with. If the event is for a few hours or even over the course of a few days, you’ll want to keep things interesting and provide some entertainment. From background music to a live band or singer, to guest speakers within your industry to event entertainers such as magicians, comedians and more, there are many types of entertainment that you could explore. If you are thinking of providing entertainment, make sure it fits in with the theme of your event rather than a random choice.
Event planning can be overwhelming, but if you keep a checklist of things needed to make it memorable, and within budget, you can enjoy the build-up and see it all come together.