ez-link singapore


When I first saw the Press Release about some EZ-Charms by the folks from EZ-Link [yes, the company that makes your EZ-Link card], I did not really give it much thought until I opened it up and read the whole thing.
So, as the saying goes, “sharing is caring”, I’m here to share with you about this exciting piece of news that will delight all you Hello Kitty Fans!

EZ-Link has unveil its first non-card form factor and it has also launch a first-in-Singapore rewards scheme on public transport for EZ-Link users.

Using EZ-Link has just become trendier and smarter as EZ-Link Private Limited, Singapore’s largest issuer of CEPAS-compliant cards, today launched EZ-Charms, a trinket that breaks through the conventional EZ-Link card design; as well as the EZ-Link Rewards Scheme with Perx, the first rewards programme for commuters using public transport with the EZ-Link card.

Functioning in exactly the same way as existing EZ-Link cards; EZ-Charms can be used on buses, trains, taxis, for shopping and dining, and topped up at all ez-link card channels.

The first EZ-Charm design features Hello Kitty, the iconic feline character, to give users a lovely, fun and stylish piece of ornament to hang off their mobile phones, key chains and more. This series of charms are available in four designs; Red, Blue, Pink, and Black.

Measuring 3.3cm by 2.5cm by 0.5cm, each EZ-Charm is sold in an attractive packaging, making it not just a companion to brighten up every journey but an adorable gift for loved ones. All EZ-Charms are sold without stored value and are valid for two years.

The full set of the Hello Kitty EZ-Charms will available for sale on My EZ-Link Online Shop beginning from 30th April 2015. The Red and Pink Hello Kitty EZ-Charms will be available at all 7-Eleven outlets except Changi Airport and petrol kiosks outlets beginning from end May 2015 with the Black EZ-Charms available from end June 2015.

I will definitely be getting one for Jacqueline because she is really a big fan of Hello Kitty and this will definitely come in handy for her as she always takes the bus and train to work. I confirm plus chop there will be people fighting over the Hello Kitty EZ-Charm if there’s limited quantities.

Also, for the first time, commuters will be rewarded for every trip they make on SMRT/SBS buses and MRT, with the new EZ-Link Rewards Scheme. By simply linking your EZ-Link cards via the 16-digit CAN ID to Perx, a mobile application that can be downloaded from Google Play Store or Apple App Store, you will automatically earn points and enjoy exclusive deals or redeem instant rewards at selected merchants offering products and services in e-commerce, food & beverage, fashion, limousine taxi services, beauty & wellness and lifestyle across the island.

Every trip with the Adult EZ-Link card earns 25 points while every trip with EZ-Link co-brand cards including EZ-Link Imagine American Express® Prepaid Card, FEVO Prepaid MasterCard® Card, M1 Prepaid MasterCard® Card, PAssion Card, DBS Live Fresh card, POSB Everyday card, PAssion POSB Debit card and Citibank SMRT card earns 50 Points.

Each user can link up to ten ez-link cards to each Perx Account and accumulate points concurrently with the linked cards.

As an introductory offer, card holders who sign up for the EZ-Link Rewards Scheme with Perx and accumulate 2,500 points by 20 July 2015 will stand a chance to win Tigerair air tickets to Maldives, Hong Kong, Chiang Mai, Langkawi or Taipei. And in an exclusive reward for Perx users, the first 1,000 members to accumulate 5,000 points can get to redeem the limited edition Blue Hello Kitty EZ-Charm.

Also at the launch, to commemorate the recognition of the EZ-Link card as one of the SG50 icons chosen to mark the nation’s 50th birthday, EZ-Link unveiled an exclusive SG50 EZ-Link card, which features a number of SG50 icons, all in one card design. This new card design is available at all TransitLink Ticket Offices at the usual EZ-Link card price of S$12 which includes SGD$7 stored value.

For more information, check out EZ-Link’s Official Website or follow EZ-Link’s Official Facebook Page

After attending the launch of the world’s first Near Field Communication [NFC] mobile application [app] for EZ-Link card top-ups at Ion Sky, we are definitely contemplating to switch over to an Android smartphone that has NFC capabilities.
VIPs for the event gathered to celebrate the launch of My EZ-Link Mobile App

After all, we believe that NFC will be quite a big hit with the consumers sooner or later as technology gets more advanced. It is a real pity that Apple hasn’t jump onto the NFC bandwagon yet.

So what’s the My EZ-Link Mobile app all about?

My EZ-Link Mobile is an official mobile app developed by EZ-Link Pte Ltd and it is the only mobile app that provides top up of EZ-Link cards via a NFC-enabled mobile phone. Yes you read it right, you can now top up your EZ-Link card with compatible NFC-enabled mobile phones. With My EZ-Link Mobile app, you don’t have to queue to top up your EZ-Link card at the ATM machines and the Top Up Terminal Points located at the bus interchange and train stations anymore!

Although the maximum amount that can be stored in your EZ-Link card is SGD $500, My EZ-Link Mobile app only allows you to select from the preset top up amounts of SGD $5, SGD $10, SGD $20 or SGD $30.

You can top-up EZ-Link cards that are issued by EZ-Link, which include those sold over the counters, cards that are enabled with EZ-Reload [by Card or GIRO], co-brand bank cards, and membership cards with EZ-Link purses embedded in them. However, Standard Tickets, Park & Ride Tickets, and Concession Cards cannot be topped up via My EZ-Link Mobile app because they are not issued by EZ-Link.

Apart from topping up your EZ-Link card, My EZ-Link Mobile app also allows you to check the balance that is available on your EZ-Link card, view card details such as expiry date and card status of your EZ-Link card, view the last 30 transactions that was made on your EZ-Link card, and manage up to 10 EZ-Link cards all on one app!

If you’re wondering how you can use My EZ-Link Mobile app to top up your EZ-Link card, check out the video tutorial by EZ-Link:

A flat convenience fee of SGD $0.30 is applicable for every successful top up transaction, regardless of the top up amounts. However, from now till 31 May 2014, the top-up service is available free-of-charge for all MasterCard cardholders.

Do note that My EZ-Link Mobile app needs to be connected to the Internet in order to perform top up transactions for EZ-Link cards. If there is no data connection, you will only be able to view your EZ-Link card details and transactional records and no, you don’t have to pay any additional charge for that.

What We Love About the My EZ-Link Mobile App:

• Extremely convenient and hassle free
• Allow us to beat the queues when topping up our EZ-Link cards
• No more worries about insufficient balance when going through the ERP and Parking Gantries
• Ability to manage up to 10 EZ-Link cards all on one app [highly useful for parents with school-going children]

My EZ-Link Mobile is a free mobile application that is available on the Google Play Store and it can be installed onto compatible NFC-enabled Android smartphones. For a comprehensive list of the updated compatible OS version and firmware, do check out http://www.ezlinknfc.com/supported-phones/

And if you have downloaded My EZ-Link Mobile app, here are some awesome promotions that you don’t want to miss. All you have to do is to flash your smartphone with the downloaded My EZ-Link Mobile app and you will be able to enjoy the discounts and complimentary Christmas specials at the various Food Junction outlets.

Eggs & Berries

Complimentary Waffle with ice cream with $80 spend at Eggs & Berries @ Westgate
25 Dec 13 to 30 Jan 14
*Flash downloaded My EZ-Link Mobile app to enjoy a complimentary waffle


1-for-1 Pizza from MEDZ [Millenia Walk and Orchard Central]
26 Dec 13 to 15 Jan 14
*Flash downloaded My EZ-Link Mobile app to enjoy 1-for-1 pizza, the higher lower price pizza is complimentary

Boxing Crab, Sentosa

20% off Yu Sheng [large size] from Boxing Crab, Sentosa
27 Jan 14 to 14 Feb 14
*Flash downloaded My EZ-Link Mobile app to enjoy 20% discount