Our Story


Hello everyone and welcome to A Winsome Life!

A Winsome Life came about because we wanted to document some of our personal life stories. What started off as a mini hobby soon became a profitable small business which generated additional passive income for us.

Today, we provide a variety of digital and social media marketing services that includes content writing, product reviews, ad placements, and digital marketing campaigns. We also offer a host of digital tech solutions that can help small-medium enterprises (SMEs) enhance their business workflow and increase productivity.

Our Milestones

2011

The Founding of A Winsome Life as a Singapore-based Lifestyle & Entertainment Blog.

2012

Welcomed the 100,000th Visitor.

2013

Singapore Blog Awards Top 10 Finalists for the Best Lifestyle Blog.

2015

Registered A Winsome Life as a Sole-Proprietorship with ACRA to offer Personal Concierge and Lifestyle Management Services.

Our Personal Concierge Business was Featured in The Straits Times.

2016

Welcomed the 1,000,000th Visitor.

2017

Our Personal Concierge Business was quoted in The Straits Times.

2019

Awarded the Singapore Website Awards 2019 Site of the Month (January) Award.

2020

New spirituality column for all things spiritual.


About Melvin Lee

Melvin Lee is the Co-Founder of A Winsome Life and he is extremely passionate about content writing. From a humble blog that he started in 2004 where he rants about his school life, Melvin started A Winsome Life together with Jacqueline in 2011. Since then, A Winsome Life has garnered more than 2,000,000 page views in total and welcomed more than 860,000 unique visitors till date.

A jack of all trades, Melvin firmly believes in lifelong learning and he enjoys sharing his knowledge, skills, and experience with others. Inspired by his dad to become an entrepreneur, Melvin hopes to bring value to the community.

During his free time, Melvin enjoys spending time with his family, reading a book, travelling to unwind, boating, and sipping some fine wine and sake over a hearty meal.

Unknown to many, Melvin plays the guitar and drums and he has also acted in a few television productions on KidsCentral (now known as Okto), Channel 5, and appeared in the movie production, Ah Boys to Men.

About Jacqueline Teo

It is often said that, “A picture paints a thousand words.” and that is exactly what Jacqueline is fond and capable of. Armed with a Fujifilm XA2 and her Apple iPhone, Jacqueline is the Official Photographer for A Winsome Life and she is always out hunting for good photography opportunities. Bubbling with fresh and innovative ideas, Jacqueline would work hand-in-hand with Melvin to churn out blog posts for A Winsome Life.

For event invites, advertorials, sponsorships or any other queries, please contact us via the form below or send us an email here.

A Winsome Life